About Me
Hello! I'm Sarah Gilfillan and I'm a personal stylist and personal shopper for men.
In 2009, I started Sartoria Lab as I noticed there were very few options of Personal Shopping and Styling services specifically for men. If you, like the majority of men I know, dislike shopping then I figured you might like to have some help with your wardrobe and shopping needs.
My story
I've always worked in the fashion industry......as a receptionist/model in a fashion wholesalers, as a shop assistant in retail, and for many years as a menswear photographic stylist. I worked on menswear editorial pieces for magazines, on TV shows and for many PR and advertising campaigns. I also worked with various bands and celebrities and went on lots of great trips around the world working for different brands.
It was fun and exciting but I always had this feeling that something was missing. Now I've found it - I absolutely love helping people. Once I realised that, I updated the skills I'd learnt many years ago doing a Colour Analysis course at First Impressions in Cambridge, by doing some training in Men's Colour & Style Analysis at Aston + Hayes in London. I then freelanced for a couple of personal shopping/styling companies before setting up on my own, where I've been successfully helping men via my in-person and online styling services for the past 14 years!
Being a men's personal stylist in London perfectly combines my love of helping people, with my love of clothes, and particularly menswear. I was always fascinated by men's clothes, especially traditional and vintage styles and love the fact that there's often a story to the details and the way they're worn.
Helping guys like you to upgrade their image to send out the right message, whilst finding their own individual style is a brilliant job to have and most satisfying. I love seeing the confidence it brings people when they feel great about what they're wearing and the best thing is hearing about the successes it helps them achieve, not to mention the compliments they receive afterwards!
Work with me
I'd love to be able to help you with your style, so if you're thinking about getting some advice from a men's wardrobe stylist like me, then please do get in touch for a chat and to ask any questions you may have (nothing is too silly).
Or if you'd prefer to get to know me a bit more first and see if I'm the right person to help you, then check out my style tips which I update fortnightly, come on over to Instagram.
And if you'd like to get my style tips direct to your inbox (and sometimes a special offer!) or get your copy of "Should I Tuck My Shirt In Or Leave It Out?" then you can sign up here.
"I had a great styling session with Sarah this week. She was bright and friendly, incredibly knowledgeable and never made me feel like an idiot with the questions I was asking."
You can see lots more great reviews like this on Google or on my Testimonials page.